Introduction

LetterOne ‘RISING STARS’ Jazz Award

To make a name for yourself as a jazz musician on the American jazz scene today requires a lot of talent and hard work but it is of equal importance to have an effective marketing and promotional strategy to stand out from the competition and a dynamic presence on the live scene. Providing those opportunities, commitment, expertise and support to make it happen is what the “LetterOne ‘RISING STARS’ Jazz Award” is all about. Open to artists throughout the USA and Canada, the competition is a golden opportunity for US based musicians to be catapulted onto the nations prestigious jazz scene!

The “LetterOne ‘RISING STARS’ Jazz Award” hugely benefits from the sponsorship and dedicated backing of Mikhail Fridman, an international businessman, investor, and philanthropist. Most importantly in this case, Mikhail is a huge jazz fan too, the founder of the international Alfa Jazz festival held in Lvov (renamed this year the Leopolis Jazz Festival), and a frequent visitor to jazz festivals around the world.

The long-term aim of the annual competition is to propel the musical career of an outstanding young jazz musician and enable them to quickly find an audience. It is an investment in the USA’s brightest jazz talents.

Besides a remarkable once-in-a-lifetime opportunity for exposure at the top jazz festivals in the USA, the award winner will benefit from the powerful marketing and PR expertise of the award-winning artist agency AIR ARTIST AGENCY, whose director Burkhard Hopper has a long-standing experience in introducing new artists. For 9 years he was running the RISING STARS concert series, which – among others – introduced artists such as Diana Krall, Brad Mehldau, Nicholas Payton, Jane Monheit and Esbjörn Svensson.